The Concept

Shophero, the newest app in town - the ultimate shopping and dining app for finding the latest deals and maximising credit card rewards!

After finalising the product name, I quickly moved on to developing the brand and logo, in which I've created a distinct identity that is separate from Seedly. Within just 2 weeks, ShopHero was soft launched at the Seedly Personal Finance Festival 2024.

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And in just two months since its launch, the app has already attracted over 5,000 user sign ups.