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Star Investor (Product Marketing)

Overview

Star Investor gives retail investors a window into the real portfolio moves of the world's most successful fund managers — Buffett, Dalio, Simons and others — tracking their holdings, trades, and strategy shifts in one place. In this project, I'm the creative designer who lead in the key visuals and the various marketing visuals in different languages.

MY ROLE

Creative designer

CHANNELS

Facebook, Instagram, TikTok, X, Threads, LinkedIn, Website

YEAR

2025

Creative Direction

Star Investors represents the legendary investors at a institutional-scale decisions, thus it carries a natural sense of prestige. The creative direction was meant to reflect that: aspirational without being intimidating, premium without being cold.

Key Visuals

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© 2026 by Doreen Lau

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