The Concept

One of Seedly's most anticipated series on social media is the Comic Series.

As a brand, we believe in creating content that not only informs but also inspires and connects with our audience. This series has become a beloved part of Seedly's content strategy as it allows the brand to share real stories that resonate with the readers on a personal level.

Serving as an illustrator, my role was to ensure that the content was aligned with the tone of the brand, as well as translate the content into illustrations that capture the emotions using Seedly's mascot, Calmond, as the main character.

Procreate was used to illustrate and Figma to lay out the storyboards, these tools allow me to work effectively and collaboratively with the content team.

This significant impact and high engagement have garnered 6k followers on our Instagram in 2022.